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This role is responsible for building and managing a high-performing sales team, developing a focused sales strategy, and driving new business. You’ll be hands-on in coaching the team, refining the sales process, and hitting revenue targets. Success means scaling sales efficiently and turning niche opportunities into strong, consistent results.

Key Responsibilities

As a Sales Manager, you will be responsible for:

·         Develop and implement the sales strategy for our niche market, aligned with overall business goals
·         Hire, train, and lead a sales team capable of hitting ambitious targets
·         Set clear objectives and KPIs for team members and hold them accountable for performance
·         Drive new business growth, expanding into untapped segments or geographies
·         Support and coach the sales team on complex deals, pricing, objections, and closing strategies
·         Monitor and manage the sales pipeline, ensuring quality and momentum at each stage
·         Report regularly on sales performance, forecasts, and market feedback to senior leadership
·         Collaborate cross-functionally with marketing, product, and operations to ensure alignment on
messaging, lead generation, and delivery
·         Refine the sales process, tools, and playbooks to improve efficiency and conversion
·         Build strong relationships with key clients, partners, and stakeholders
·         Keep a pulse on the market, identifying trends, competitor movements, and customer needs

Requirements

·         Solid experience (5+ years) in B2B sales, with at least 2 years managing a team
·         Track record of success in a niche or specialised market
·         Strong leadership and coaching skills — you know how to build a winning team
·         Strategic thinker with a hands-on attitude
·         Skilled in CRM and sales analytics tools
·         Confident communicator who can influence internally and externally
·         Driven, commercial mindset with a focus on results
·       Perfect in German and English, both spoken and written